Everything You Should Know About the Iconic New Barbie x Boohoo Collab

Summer 2023 has been the season of Barbiecore, and with the release of the highly anticipated Barbie movie only two days out, it's time to rock all of the Barbie-inspired fashion.

Lucky for all of us, that's also been easier than ever, because our favorite fashion brands have been teaming up with Mattel left and right for unforgettable Barbie collabs—most importantly, Boohoo. If you're eager to learn more about the collaboration, just keep scrolling for all of the exciting details.

The Collab

Barbie x Boohoo collaboration combines Boohoo's signature bold and inclusive streetwear designs with all of the color and confidence of the Barbie brand to make the Y2K-inspired collection of our dreams. The limited-edition capsule collection went live on June 29, taking the Barbiecore trend and running with it to create irresistible pieces that inspire us all to reach for our unlimited potential.

Barbie x Boohoo collab: Pink tracksuit

(via Boohoo)

"We're so excited to have collaborated with Barbie alongside the film launch and be part of such an iconic cultural moment in history," Boohoo brand director Sam Helligso shared with Sweety High. "Outside of the film, Barbie has such a strong brand sentiment that aligns perfectly with boohoo—'You can be anything.' We went with a Y2K aesthetic that aims to empower women of all shapes and sizes to look and feel confident. Our girls loved it with pieces selling out in a day!"

Barbie x Boohoo collab: Four women in different Barbie outfits

(via Boohoo)

 

Also read about: rue21 Partners With Mattel for THE Cutest Barbie x Hot Wheels Collab

 

The Pieces

The Barbie x Boohoo collection includes 39 different Barbiecore styles, featuring everything from rugby shirts to cargo pants, minidresses, tops, shorts, skirts, tees and accessories in Barbie's signature shades of pink, with accents of white, black and metallic silver.

Barbie x Boohoo collab: Pink sunglasses, earrings and shirts

(via Boohoo)

In addition to combining today's biggest trends with timeless silhouettes and colors, the collection is also built around inclusivity, featuring pieces in sizes 0 to 24, with prices ranging from $8 to $65 per piece.

Barbie x Boohoo collab: Pink sweats and shorts

(via Boohoo)

It's also important to keep in mind that products have been going fast. The full stock isn't currently available, but Boohoo is restocking on July 24. If you missed seeing the full collection the first time around, don't miss it!  Barbie x Boohoo collab: pink bodysuit and metallic shorts

(via Boohoo)

 

Can't wait for Barbie? Click HERE for five Barbie-themed activities to participate in.

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