I.AM.GIA’s Vivid Collection Is Everything You Need for the Upcoming Festival Season
Coachella season will finally be here in exactly two weeks. Yes, the lineup is one of their best—who wouldn't want a chance to see Lana Del Rey and Doja Cat on the same weekend? But this year, we're looking forward even more to the fashion.
(Photo credit: I.AM.GIA)
2024, undoubtedly, has been a fascinating year for fashion. There's everything from Y2K to Western (á la Cowboy Carter), and the one brand that always gets it right is I.AM.GIA.
If you're still searching for this year's desert fit, the iconic Australian brand has everything you'd need in their new Vivid collection. They were kind enough to send us pieces to try ourselves. Below, hear our thoughts about the items and discover our standout picks.
Cyrene Top: $60
Remember how we mentioned Y2K? For I.AM.GIA, the '00s are the decade of the hour. This adorable one-shoulder top will instantly transport you to 2003 thanks to its unique silhouette and cut-outs. Something also tells us that camo will be very in this festival season.
(Photo credit: I.AM.GIA)
Gideon Top: $60
If you've ever been to the Coachella Valley, you know the sand dust is everywhere. You can protect your hair (at least) in style with this Giden Top. It has a functional but stylish hood, and the cropped hem will air you out, away from the heat.
(Photo credit: I.AM.GIA)
Also read about: Everything You Wanted to Know About Year of Ours' Burning Red Collection
Mantra Top: $70
Sometimes, we don't want to wear sleeveless tops, but it's nearly impossible to do so in the desert. Thankfully, I.AM.GIA included a mesh top to solve our problems. This fishnet henley is perfect for anyone seeking an edgy look this season, and you don't need to spend hours wearing a bra because of the star-shaped bust patches.
(Photo credit: I.AM.GIA)
Emillia Top: $75
We can't be the only ones hoping butterflies never go out of fashion. The brand created a new version of its best-selling Emillia Top (which has the gorgeous butterfly emblem on the front) in an eye-catching red-and-black gingham print. It's super easy to style for a day-to-night look.
(Photo credit: I.AM.GIA)
Freyr Dress: $100
Honestly, attempting to put together an outfit can be too much trouble. Instead, opt for a dress, perhaps I.AM.GIA'S Freyr Dress. This sleek dress has two cinched waist cut-outs to easily achieve a snatched look. Like the Emillia Top, you can dress it up or down.
(Photo credit: I.AM.GIA)
Luira Pu Dress: $100
Speaking of dresses, you can get a more complex OOTD with the Luira Pu Dress. This one gives you extra dimension with the bikini-and-skirt illusion. Plus, it even comes with a belt to give you an extra statement piece.
(Photo credit: I.AM.GIA)
Also read about: 5 Pairs of Socks You're MEANT to See
Lucille Pant: $100
We're pants kind of gals, and these Lucille bottoms were an instant yes. Firstly, leather always works well for Coachella, and the zippers and belt make them even more chic. This is exactly how we live out our racer-girl fantasies.
(Photo credit: I.AM.GIA)
Lianna Romper: $110
Okay, we couldn't get enough of the Luira Pu Dress. We might need two of them, and the romper version justifies another purchase. Instead, this one has (again) a fashionable and more subtle camo print—and the red ties everything together.
(Photo credit: I.AM.GIA)
The Full Collection
You can visit the I.AM.GIA. website to discover the full collection. Act fast because we're expecting these pieces to be hot!
(Photo credit: I.AM.GIA)
Wearing a leather jacket to Coachella? Read HERE to discover 12 great caption ideas for the fit pic you post to Instagram.